Category Archives: grid

Hope: From Robe to Riches Art Exhibition

A painting exhibition of The Great Walk by Victorian Artists. To be held in the September school holidays.

Launch: Sunday at 11:30am on Sunday 24 September 2017.

The Great Hall, Gum San Chinese Heritage Centre, 31-33 Lambert Street, Ararat, Victoria, 3377

For bookings please ring: 03 5353 1078 or email: info@gumsan.com.au

Bought to you by the Gum San Chinese Heritage Centre, The Ararat Regional Art Gallery and Stellar Ideas.

The story

The paintings, drawings, illustrations and videos in this exhibition tell the story of the journey of Mei Ling–a 19 year old Chinese woman who traveled from Southern China to the goldfields of Victoria in Australia in 1857.

Visit YouTube to see paintings in progress and interviews with the artists: Hope: From Robe to Riches on YouTube.  (https://goo.gl/CTzcTU)

Each piece in the exhibition depicts a scene of significance for Mei Ling and the 14,000 others who walked 440 kilometers across an unforgiving, alien Australian landscape to find a better life.

Visit our YouTube channel to view videos of the story and of the artists at: Youtube/Joanne Sullivan

The Artists

David Chen: Internationally respected, award-winning artist. David’s work has been exhibited in China, France, The National Gallery of Victoria and The United Nations Conference. Based in Melbourne David is an art educator and academic who offers master classes in painting and drawing. Through minimal yet eloquent use of stroke, colour and greytone, David creates a mystical quality whereby viewers feel they are glimpsing the hidden worlds of dreams and memories.

Clive Sinclair: Member of the Melbourne Twenty Artist Society, Clive is a world renowned landscape artist. He specializes in atmospheric, impressionistic, open-air painting.

Gwendoline Krumins: Signatory member and teacher at the Victorian Artists Society since 1976. Gwen owns her own art school and travels the world working from life whenever possible. Painting since a very young age, Gwen now has a large student base and social media following.

Hugh Foster: Hugh is building a professional career as a painter. Hugh has a great eye for light and colour and spends much of his time in the Victorian rural region capturing and bringing to life everyday images.

Norma Sullivan: Norma has exhibited her work in art shows around Victoria. Norma is a prolific and passionate painter who captures scenes and translates them into vibrant stories on canvas. A career anthropologist, Norma is interested in people and the tales behind the painting.

Joanne Sullivan: Joanne specializes in digital “Paint Stories”. Joanne is an artist and designer who creates time lapse video of paintings in progress, then overlays these with audio, music and other visual materials to create mini-multimedia offerings for the social-mobile platform. Each one tells a story.

Finding Your Global Niche Audience

How to find your target audience in the global ideas economy. People who will pay for your important ideas and who you will love to work with.

As you set out to stake your claim in the global ideas economy you will have to find an audience for your important ideas.

Your ideas are important to you because of your rich experience in life. This is also what makes them unique and valuable to others.  As a first principle, you should strive to develop a confident, authentic voice. Using clear English and address one key idea at a time. Tell people what you actually think!

 Who will be interested in my ideas?

Expertise is a continuum. In any area of human knowledge, skill or experience there will always be people greater and lesser than you.  The key is to target those who are just behind you on the continuum for your important idea. These are the people who will understand your idea with minimal explanation. They will value your idea because they have traversed the same path as you (metaphorically speaking) and are just behind you in their capabilities.

expertise-continuum

Tip: The more recent this experience, the more relevant it will be to your target audience.  So you do not have to cast your mind too far back to find ideas of value and people for whom they will be valuable.

Who would I love to work with?

Within your target audience think of the ones you would love to work with. The ones that you admire; are doing worthwhile things; have a good energy; are making a difference. Talk to them.

You do not have to set out to persuade. If you find yourself trying to convince your audience of the value of your idea, then you are probably focusing on people who are not already sold on your idea. Stop writing. Put someone you would love to work with in the frame. Start writing again.

Who will invest in my offering?

People value and will pay for content that helps them to optimize their quality of life. The more unpleasant, unhealthy, or embarrassing the situation (predicament) people find themselves in, the greater the urge to use available resources such as content offerings to restore quality of life. So it is a good idea to think of predicaments where the people in your target audience will REALLY NEED your offering.

How to find your paying customers and clients

Purchase the following exercise to identify your target audience then crunch down to those you know, who will pay for your ideas.

[purchase_link id=”203″ text=”Add to Cart” style=”button” color=”blue”]

A Conceptual Framework for Competitive Mobile Content Provision

 How can content providers understand then tailor content for delivery to users of mobile devices in ever-changing life contexts? The following abstract describes my PhD study and dissertation.

Visit The University of Melbourne Digital Repository to access the dissertation.

Abstract

Content provision via mobile technology platforms (such as smart mobile phones and tablet computers) raises interesting practical and research challenges for the field of Information Systems (IS). Much of the IS literature about mobile content provision is concerned with the ‘user experience’, with a particular focus on technology. In contrast, there is limited academic work looking at the ‘content’ component of the mobile experience.

Quite often in information system development the content is seen as separate to the system and does not receive as much consideration. This study is specifically interested in how providers (such as individuals, consultants, small business, newspapers, media companies and universities) can understand and then tailor content for delivery to users of mobile devices in ever-changing life contexts.

This study proposes that it is the content that users come to the mobile platform to consume and which gives the experience much of its value and meaning. It is therefore through the development of appealing content offerings that content providers stand their best chance of establishing a competitive advantage on the mobile platform.

In the mobile sphere content providers are observed focusing their efforts upon the development of micro information systems (in the form of mobile content offerings) which contain everything required by, and of value to the mobile technology user in the moment of use. These offerings are modular in nature (self-sufficient, but able to be associated with other systems) and geared towards helping users to optimize their quality of life.

This study puts forward a theoretical framework for research into mobile content provision which describes and supports this modular, content-driven approach. This framework is both descriptive (detailing what providers are actually doing in relation to mobile content provision) and prescriptive, because the observations are taken further and a set of concepts, constructs and principles defined, to inform future IS research and to aid strategic decision-making about competitive content offering development and provision on the mobile platform.

In particular, current IS theoretical frameworks and models, based on utility and user satisfaction, are no longer adequate ways for providers, researchers or developers to conceive the needs and expectations of mobile information system users. Instead, qualitative evidence shows that providers expect people to value and with mobile content offerings that help them to resolve everyday predicaments and contribute to their quality of life.

This study therefore proposes the Continuous Quality of Life Optimization Principle as a better way to understand the complex, deeply personal, mobile content experience — and the predicament and bondability constructs as more effective ways to understand and then tailor content for delivery to users of mobile devices in ever-changing life contexts.

Visit The University of Melbourne Digital Repository to access the dissertation.